Digital strategy
Digital strategy agency in Morocco
Your company posts and pays for advertising, yet nobody has written down which customers it speaks to or how you will know whether it brings in sales. Each provider then moves ahead with their own idea.
Adkibo writes a short digital strategy with you, covering positioning, channels, calendar and sales indicators, then steers it every month with your team or ours. We start from what you already have, your accounts, website, campaigns and data.
30+
brands and institutions supported
since we started, with our partners
280 M+
views generated
across managed accounts
8,700+
qualified leads
across all sectors
4,900+
sales generated
through managed campaigns
A positioning that takes a stand
What you tell your customers and what you stop saying, written down so your teams can apply it.
A calendar your team can keep
Topics, formats, languages and posting rhythm, written so that your team or ours can apply them without reinventing everything each week.
Sales indicators set before you start
Cost per lead or per sale, and the tool that counts it, chosen before the first spend.
- The baseline
Your accounts, website, past campaigns, sales data and competitors, read and quantified.
- Positioning
What you tell your customers and what you stop saying, written down so your teams can apply it.
Topics, formats, languages and posting rhythm, for your team or ours.
Cost per lead or per sale, and the tool that counts it, chosen before the first spend.
- A short roadmap
Priorities ranked by impact and effort, and the first actions launched straight away.
- Monthly steering
The plan applied every month through campaigns and content, with your team or ours.
Case in point
More than two years with EBF for SRM Marrakech-Safi
With EBF, we have supported the communication of SRM Marrakech-Safi for more than two years, in Arabic and French, through a change of public identity and sensitive periods. For brands, the cost per sale or per lead is chosen as the indicator before the first spend, and that tracking is how we count more than 4,900 sales generated since January 2026 across the accounts we support.
Get the same standard →How we work, concretely.
Week 1, the baseline
Your accounts, website, past campaigns, sales data and competitors, read and quantified. We start from what already exists.
Week 2, the plan and first actions
A short roadmap with priorities ranked by impact and effort, and the first actions launched straight away.
Months 2 and 3, reading and targets
In month 2, a report shows what brought leads and sales. At the end of month 3, we set numeric targets with you.
- Week 1The baseline
What already exists, read and quantified.
- Week 2The plan and the first actions
A short roadmap, and the first actions launched straight away.
- Month 2The first figures
A report shows what brought leads and sales.
- End of month 3Numeric targets
Set with you, once the first figures have been read.
- Then, every monthSteering
The plan applied through campaigns and content, with your team or ours.
Your questions, answered.
Do you deliver a document or ongoing support?
Both. A written plan covering positioning, channels, calendar and measurement, then its application every month through campaigns and content. Strategy is included in our support and never billed as a separate line.
How much does a digital strategy cost?
It is included in our support, together with the campaigns and content that apply it, and quoted after a diagnosis. The ad budget is paid separately, from your own account.
How long before we see results?
The first actions launch in week 2. The first figures can be read in month 2, and numeric targets are set at the end of month 3.
What if we already have an in-house team?
All the better. We write the plan with them and keep what they do well. They can post while we handle advertising and measurement, or the other way round.
Do you work with institutions?
Yes. With EBF, we have supported the communication of SRM Marrakech-Safi for more than two years, with its approval circuits and communication in Arabic and French.
Your digital should do more than show up.
Tell us about your situation in a few lines. We will tell you where to start, and if Adkibo is not the right partner, we will tell you that too.